The Launch of TRON – Malaysia’s latest mobile network

Mobile Virtual Network Operator (MVNO) Talk Focus Sdn Bhd officially activated “Tron”, a new cellular network service provider, which offers Malaysia’s first ever unconditional 365-day connectivity with every reload.

That means that each time you reload, you stay connected for 365 days – not 5 days, not 7 days; you stay connected for 365 days. That means no more wasted, unused money in your account,” said Chief Executive Officer of Talk Focus, Steven Loke.


Now, I’m not a tech blogger so I’m going to explain this the best I can in laymen terms; as per my understanding.

WHAT is Tron:
Other than the 3 telecommunications giants – Maxis, Digi and Celcom, lately we started having choices – with the launch of “smaller” providers like UMobile and Tune Talk. Tron falls into the latter category.

How to subscribe:
Keeping it simple, Tron has two starter packs – Beon Lite which costs RM9 and Beon Infinite which costs RM98.
Beon Lite is the basic entry level pack and has a RM152 value which includes a RM100 voucher to buy a Tronfone.
Beon Infinite has a RM11,957 value, it comes bundled with additional insurance coverage worth RM10,000 and a stay at a four-star resort in Bali or Phuket worth RM1,680.

Starter PackTron Beon Lite RM9Tron Beon Infinite RM98
Package inclusive of:
Tron TalktimeRM3.00RM3.00
Tron CashRM4.00RM4.00
Tron Points10100
FREE Insurance Coverage of Sum AssuredNILRM10,000.00
4D3N Hotel AccommodationNILIn Bali/Phuket – worth up to RM1,680.00
Exclusive Goodies20 x Free Mobile Voucher (SMS) Downloads
Java games, graphics, truetones
20 x Free Mobile Voucher (SMS) Downloads
e-news, e-comic, java games, graphics, truetones
Tronfone Voucher (RM)RM100.00RM100.00
Super Long Validity (365 Days)YesYes
Access to Mobile Merchant PlatformLimited AccessFull Access


Voice Call20 cents per min
SMS10 cents per SMS
MMS30 cents per MMS
Data15 cents per MB
Talktime Transfer25 cents charges apply to transferor & transferee
Friends & Family*refer to FnF slide

Under its standard rate plan, Tron charges 20 sen a minute for voice calls, 10 sen per SMS, 30 sen per MMS and 15 sen per megabyte of data.

However, when subscribers reload RM100, the Tron Super Deal is activated and the rates are dropped by 50% to 10 sen a minute for voice calls, 5 sen per SMS, 15 sen per MMS and 7.5 sen per megabyte of data.

Unique Selling Point:

Tron – the first of its kind in Malaysia and the only telecommunication service provider which offers validity as long as 365 days upon activation of the number without any conditions.

Value Added Services:

Mobile Merchant Platform (MMP)
MMP is a mobile deals platform (think Groupon/Everyday/Dealmates) that features exclusive discounts for Tron subscribers by participating Tron merchants. Currently 350 merchants & growing, expect more deals on food, beauty, sports, automotive accessories and etcc.

I kid you not. It’s a GSM Fixed Wireless Line Phone (whatever that means. Anyone care to explain??).

Tron sim card as an E-Wallet
It is possible to pay for almost everything via Tron’s mobile device and web portal.
Tron E-Wallet is a stored value purse module allowing subscribers to make micro payments & payment aggregations connecting to many banks & payment gateway providers.
Subscribers can pay for utilities, for online ticketing, hotels and restaurants bookings and not forgetting Tron merchants on MMP of course.

How to reload Tron Talktime and Credits into E-Wallet
Through various reload channels – Tron portal (, petrol stations, retail merchants & convenience stores. Else hop in Tron’s Concept Store at Sunway Pyramid and Tropicana City Mall.

Tron points
Subscribers earn loyalty points Tron Points upon accumulation of every Ringgit spent. Accumulated points is redeemable with merchandises from the Tron Gallery (see below), deals from the MMP and even for FREE Tron Talktime credits.

Tron Gallery
Tron’s web portal or concept store that offers electronic gadgets and phone accessories that can be purchased with Cash or Tron points. Use Tron E-Wallet for further discounts.

Subscribers will also have exclusive access to a dedicated self-care web portal cum social media platform at, which will also keep them updated on merchant discounts and perks that are part of the additional benefits of having a Tron subscription.

The portal will integrate all apps, services and social media platforms into a single convenient interface.

Tron Steven Group

Loke said Tron intends to grow the Average Revenue Per User (ARPU) by leveraging the growing use of mobile Internet and smart devices by consumers in Malaysia, particularly among youth and young Malaysians who are heavy users of social media.

Talk Focus received both its Application and Network Individual Licenses in 2010 from the Malaysian Communications and Multimedia Commission, and entered into MVNO roaming partnership agreement with DiGi Telecommunications earlier this year.


Me and my complimentary SIM pack.


I haven’t started using it yet as it only has RM3.00 worth of talktime credit upon activation and Tron doesn’t have BIS service as yet (I’m a BB user). No fret for iPhone users though, Tron service centres does provide sim-cutting services.